Women entrepreneurs who are mothers often struggle hard to shake off the “mommy” tag.

Pallavi Utagi got really tensed when her baby got her first diaper rash. That was when she realised the negative impact of disposable diapers on baby’s skin and also how the diapers were extremely harmful for the environment with each diaper lasting 500+ years. That’s when she began exploring options for high-performance cloth diapers and found that […]

What started as a series of ‘badly-drawn cartoons’ that depicted the reality of newfound motherhood, Shweta Ganesh Kumar’s The Times of Amma  – an online platform featuring conversations surrounding parenting and motherhood – has come a long way. An author of several books, and also a travel columnist, Shweta is most inspired by other moms that she comes […]

Motherhood has not only put me in touch with myself, but has also given me a great subject to bring out my writing skills. As a mompreneur, it’s a win-win situation for me, personally and professionally. I am Moina Memon. I’m based in Chennai and this is my story of how I acknowledged my very […]

Our next mompreneur is a woman of multiple talents. Diversifying into several fields, Jabalpur-based Kritika Pachori is a painter, crafter, teacher and dietician. However, the one common factor that helps her sail through it all is the passion she has for everything she takes up. Kritika learned from her mother how a woman must always […]

Ask those who bake and they will tell you that it’s a source of sheer joy and rejuvenation. Our next #mompreneur, Ashel Sandeep swears by this adage, too. Based in Bengaluru, the tennis enthusiast, worked as a software developer, until she decided to turn her passion into her profession. She founded Ashel’sBakingHeaven four years ago. Ashel’sBakingHeaven originally focused on organic […]

“Taylen has become a brand,” says Angelica Calad, the mumpreneur behind the #influencer account #taylensmom. Taylen Biggs, age five, has more than 150,000 followers. In an era of advertising ennui, #influencers like Taylen’s mother can collect more than 3,000 likes on a single post, with some garnering sponsorships worth thousands. Camilla Nelson and Rachel Robertson analyse […]

We are living in a world where a vast majority of children get exposure to gadgets sooner than they should. This, unfortunately, thwarts them from exploring a lot of interests and hobbies which they otherwise could have. Flavours of Fun, started by Tripti Athaide, is a great endeavour to introduce kids to the world of […]

This Christmas, 18 mothers from across Delhi came together to set a new milestone — they were part of the first ever baby-wearing flash mob in Delhi, yesterday. Mothers with infants as young as 2 months joined the flash mob to groove to the universal, Jingle Bells. The event was very well received by the people […]

We are living in the age of superwomen, superkids, and being super busy. “I am so busy” is a statement that is often perceived as a badge of victory. Much has been written about over-scheduled kids and their over-anxious moms, but in the competitive world we live in, how can moms break out of the […]