#Women in Small Business

How Noora D’Mello Love For Flowers Turned Her Into An Entrepreneur

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Noora D’Mello is a floral design artist at her own venture,”The Happy Florist”. She is trying to have people connect with nature and the outdoors through the medium of flowers and plants, “fresh, dried, or even preserved!” Here’s her journey

Biggest Challenge faced:-

I was a one-person army, thus, had to handle everything on my own. This required me to be patient with and empathetic towards, myself. According to me, this was the most arduous thing about starting my own business.

Opinions on starting small:-

Small is definitely an advantage, which I leveraged to pivot quickly, in the current scenario.

Coping with the pandemic:-

Covid-19 has taken a toll on all of us, physically, emotionally, mentally and financially. It is not easy to handle things in this lockdown but, I try to take things slowly and steadily, not pressurizing myself but, working to my full potential. I believe that we will all get through this phase, together.

The power of digital

Even before Covid, I knew the way to reach people far and wide was digital. How else could a florist from Mumbai start a trend of pressed flower art all over India? The world is now in the palm of your hand, thanks to digital media.

My advice to the nascent entrepreneurs:-

  1. Keep your head down and do the work. Dedication is significant and humility, a priority.
  2. Always save money. Know the value of judicious spending and try to cut costs.
  3. Be patient with yourself. This beholds utmost prominence. Believe in yourself and your potential. You can do it!

Why did I choose entrepreneurship?

I realized that I am good at what I do. Hence, I wanted to share my creativity with the world. Also, of course, I yearned to be paid fairly for it at the same time.

Read More : Parul Goyle Bansal’s online community empowers women entrepreneurs

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