While a majority of high street fashion campaigns feature fair models with “perfect” skin and even more “perfect” bodies, one fashion brand is overthrowing the norm. A UK-based company is breaking this stereotypical notion. British female fashion brand Missguided started with a campaign #inyourownskin. The latest campaign features six different models with an array of skin […]

Photo-editing the images of models in ads is an old ritual and the fashion world knows exactly what to do. Now suddenly, to our surprise, Asos—an online retailer — showed us that there’s no word as ‘imperfection’, that there is no wrong way to have a body! The popular British fashion store Asos is featuring […]

A professor from Ahmedabad, Dr Falguni Vasavada-Oza, Teacher & Chair, Online Programs, Mudra Institute of Communications (MICA), dons many hats. The beauty blogger and fashion rebel inspires women to be body positive. the Social media expert, Falguni shares with SheThePeople.TV what prompted her to bring in the Falguni Fashion Fundas. What inspired you to start […]

We have had our enough share of looking at pretty faces endorsing beauty creams. But have we ever thought how it would be if a plus-sized woman sold a fairness cream with the same gesture and body language. How would that go? It has always been a norm in advertising to showcase a lissome beauty. But recently […]