When The Amul Girl Got Our Sentiments Bang On In 2016

Amul’s latest tribute to J Jayalalithaa

Two words often don’t mix but the Amul girl has made it an easy reality — deliciously witty! This blue-haired little moppet in a red polka-dotted dress keeps changing her attire time to time and 2016 had seen its occasional billboard and print ads that got our sentiments right — sometimes it’s heartmelting.

With the unchanged theme since its inception, here’s reliving the four times the Utterly Butterly Amul girl got our sentiments bang on in 2016:

Amul’s latest tribute to former Tamil Nadu chief minister J Jayalalithaa took over social media platforms ever since Amma passed away.

The time when India conducted the ‘surgical strikes’. The attack by the Indian Army along the LOC in Pakistan was a proud moment for the nation.

Also Read: How Amul changed the lives of women in Gujarat

When Amul released an ad as a tribute to boxing legend Muhammad Ali — as the greatest boxer ever. This ad came after he passed away at the age of 74 after battling Parkinson’s disease for decades.

The time when India went cashless. Prime Minister of India Narendra Modi dropped a bomb on us overnight when he announced the demonetisation, when he declared that use of all Rs 500 and Rs 1,000 banknotes of the Mahatma Gandhi Series would be invalid from midnight.

Also Read: Good and bad of demonetization from entrepreneurs

We wish the Amul girl good luck for her future appearances!

Feature Image Credit: Twitter

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