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5 Indian Leaders you Need to follow on LinkedIn

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Vidhi Bubna
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Everything that fuels the ascent of your personal brand lives and breathes on business networks. What Twitter is to news and journalist, LinkedIn is the online centre for meeting people, sharing content, and creating and building business relationships.

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An efficient personal branding system gives the professional from various sectors a forum to establish their credibility, propagate their opinions and share their success story with millions of their followers all while creating a space for them in the digital world. It got summed up easily in one compact sentence but to bring the words into action, it takes a lot of hard work, patience and innovative ideas to consistently interact with your followers. So, do we do it?

Here are some famous personalities who have nailed the art:

Type the name Michelle in the search engine and you will notice how quick she is to pop up on our feed. Undoubtedly, as the former first lady of America she has been in the public eye for the fair share of her tenure. What gives her relevance still is her power of penning down her thoughts and portraying her intelligence through words. Acknowledging her privilege, potential and resources, she builds up her own charity initiatives and various campaigns making her no less of a leader than her husband. She paid a visit to various social communities and discussed how to make the world a better place to live in with major leaders. With her prolific public speaking skills that only got better with time she consistently engages with her followers in engaging conversations making her a personal brand looked up to by even the millennials.

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For a TEDTalk subscriber, the name Amy Cuddy would ring bells. The Harvard Associate Professor and social psychologist rose to fame with her critically acclaimed talk, “Your body language shapes who you are." She stands as an example of how many lives you can impact with your command over harnessing technical tools to interact with more people. She highlights her idea of how we can transform our flaws into our strengths and rather capitalise on it.

Coming back to our own country, here are five Indian leaders we must follow. We have Ritu Anand, Chief leader and diversity officer of Tata Consultancy Services (TCS). She follows a weekly routine of #ThursdayRITual where she shares her insights, experiences and journey of spending three fat decades in the turmoil of the corporate world. She teaches young enthusiasts as well as the present employees of her sector the tool of work life balance. She narrates it's only when an equilibrium is struck, can we manage to give our utmost productivity.

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Rekha M Menon, the Chairperson and Managing director of Accenture India’s LinkedIn posts are a major hit among the nation’s daily LinkedIn users. She posts about varied topics from disruptive thinking to innovative problem solving. Her advice on skill enhancing is widely followed as she tells which skills to learn in the current market trend that will ensure more chances of being hired.

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Mubeena Azeez, Talent advisor- of Global talent Solutions has various means created to keep you engaged. From personal websites, to LinkedIn page, to Instagram account, news and more. She is at the top of the game in updating the world about new tech collaborations and who is buying them. Her most popular posts are her hacks on how to communicate better to fit into the corporate world better.

Divya Gokulnath, the co-founder of BYJU’s made her mark assisting her husband Byju Raveendran building the first EdTech company that has a net worth of whooping 5.4 billion valuation. The teacher in her, finds the space while frequently posting about what he thinks will constitute the future of education.

Radhika Gupta, CEO of Edelweiss AMC. She calls herself a woman on a mission with wings of fire. She is an asset management professional, who enjoys leading teams and building businesses. Gupta is the daughter of an Indian diplomat, global citizen, and child of change.

Companies now are looking at their potential employees as brands during the hiring process. They are trying to promote and hike up the brand image through their employees. Here are 5 women who are shifting the dynamic of personal branding.

With the pandemic making every aspect of our life go online, it is important to adapt with the change and release unlike other apps, making yourself heard is as important as cracking your college entrance exams. It is a part of the corporate future and we must be ready for it.

Amy cuddy ritu anand mubeena aziz
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