Twitter finds its Chief Marketing Officer in Leslie Berland
Twitter has appointed longtime American Express executive Leslie Berland as its Chief Marketing Officer. Twitter’s Chief Executive Officer Jack Dorsey announced this through a tweet a short while ago.
Welcoming @leslieberland to Twitter! She will join as our CMO to help tell the stories of our iconic product!
— jack (@jack) January 26, 2016
Berland was earlier Vice President of global advertising, marketing and digital partnerships at American Express.
— Leslie Berland (@leslieberland) January 26, 2016
Recode.net reported “Twitter’s product is well-known globally, with more than 300 million users and tons of media and brand partnerships.”