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Saudi Arabia Opens First Car Showroom For Women

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Ria Das
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Saudi woman's car set ablaze

Saudi Arabia appears to be slowly working towards gender equality. The country, which denies women many rights, has now launched the first car showroom exclusively for women. It is also run only by women employees.

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A Saudi private company -- Le Mall -- has opened the kingdom's first car showroom in Jeddah, targeting women. The move comes five months after the government allowed women to drive

Women’s rights are still a controversial factor here, but the country is evidently drawing attention by opening doors of this showroom.

The kingdom has separate entries for men and women at most public places like parks, beaches, public transportation, banks, offices and universities. In such a scenario, allowing women the freedom to choose their own cars is empowering indeed.

Also Read: Saudi Arabia Celebrates Its First Women’s Day

"I've always been interested in cars, but we didn't have the ability to drive," said Ghada Al Ali, a customer, reported The National.ae.

"And now I'm very interested in buying a car but I would like the payments and prices to not be very high."

READ: Saudi Arabia To Open Sports Stadium Gates To Women

In a bid to steer the country towards a more gender-inclusive route, King Salman, last year gave a nod to allow Saudi women to drive.

The landmark decision is pointing towards a new progressive trend in Saudi Arabia.

READ: Saudi Arabia Opens Doors To Women-Only Gyms

"It is known that women are the largest section who shop in malls," said Sharifa Mohammed, who heads the exhibition's saleswomen.

"This whole mall is run by women anyway. All the cashiers are women. Everyone in the restaurants are women."

Opening up more automobiles showrooms for women in the near future is on the cards too. Cheers to women power!

Also Read: Creating ‘inclusive’ fitness fashion: Arshiya Kherani of Sukoon

Read More Stories By Ria Das

Women's Rights Gender Inequality Saudi Arabia empower women Saudi women Crown Prince Mohammed bin Salman First women-only car showroom Women Car Showroom
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