Myntra Logo Controversy Gets Reactions on Social Media

The Myntra logo controversy trended on social media after a Mumbai based activist called it 'offensive towards women' forcing the company to rethink their logo. The activist is believed to have said the logo resembled a naked woman and filed a complaint against it in Dec 2020 with the Mumbai cyber cell. 

As #myntra logo change trends, here's the woman behind the complaint against the logo. Naaz Patel talks to #shethepeople about why she was offended, the mixed reactions, the trolling since and more. @akhauri_ pic.twitter.com/umeGwwcxyS

— SheThePeople (@SheThePeople) January 31, 2021

"A complainant (woman) had approached the cybercrime police station in the matter. We called a meeting with Myntra following the complaint, they (Myntra) came and agreed to change the logo. They have sent an email as well on the same", DCP Rashmi Karandikar of Mumbai Police's Cyber Crime Department said in an interview to PTI.

Writing to Mumbai Police, Myntra claimed that the company would not only change its logo on the website and app, but on all packaging material as well. According to a report by The Quint, the company has already issued printing orders for packaging material with the new logo.

The issue soon became the talk of Twitterati and even celebrities jumped into the debate. As Milind Soman tweeted, "The Letter M will never be the same again", a user responded, "Even W". The "W" here clearly refers to "woman" as the controversy began because of a woman activist. 

The letter M will never be the same again.

— Milind Usha Soman (@milindrunning) January 31, 2021

Even W 😅

— NK🚩🇮🇳 (@Drnarayanmkulj1) January 31, 2021

Another user tweeted, "Myntra 😂😂😂😂😂😂

My thoughts exactly! Hey, btw what about W???"

Myntra 😂😂😂😂😂😂

My thoughts exactly! Hey, btw what about W???

— Madhurima Ranjan (@MadhurimaRanjan) January 31, 2021

Some on social media asked if this was a publicity stunt? Celebrity stylist Sapna Bhavnani called it a publicity stunt, the celebrity hair stylist called it a publicity stunt by Myntra for their new logo. She wrote, "really stepping up the game". 

Talking about the recent Tanishq advertisement showcasing inter-faith marriage, Bhavnani wrote that people now create controversial content and let public  do the marketing. 

A user named Milan Singhal tweeted, "As a woman customer of Myntra for so many years , I never found the logo “offensive”. Next someone might find letter “M” offensive. Gosh !! my name starts with “M”. #MyntraLogo #Myntra"

As a woman customer of Myntra for so many years , I never found the logo “offensive”. Next someone might find letter “M” offensive. Gosh !! my name starts with “M”. #MyntraLogo #Myntra pic.twitter.com/3jeh4qxaEM

— Milan Singhal (@Bytetrails) January 31, 2021