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When Shauravi and Meghana lived in London, their friends would often ask them to bring back organic baby food or children’s food with them. They didn’t realise then, but once they moved back to India and had kids of their own – they understood what was missing from the Indian market. Good, nutritious food for kids. Everything that they bought had preservatives, lots of sugar or salt, and stuff that belongs in a chemistry lab. And that’s when they tinkered with the idea of Slurrp Farm.
Upon intensive research, we found a similar sentiment being shared by parents of other young children too Meghana
SIMPLE FOOD, SIMPLE HAPPINESS
Slurrp Farm was started as a simple solution to a problem that they faced themselves. Healthy, organic food for babies and kids. They conceptualised the idea in 2014, and launched in 2016. They now sell cookies, and cereals for toddlers, however they are planning to add more breakfast food and snacks to their brand. Their message is simple – let’s go back to eating what our grandmothers ate. Just simple food like millets, rice, wheat and more – and make these foods more interesting for kids and even families. Here’s their story, have a look!
“A huge part of what motivates us is the desire to return to simpler times, in response to the disarray in the way people are eating nowadays,” Meghana says. “This has led to several problems including the worrying prevalence of childhood obesity and diseases such as diabetes and cancer, which are often linked to the quality of our food. We believe that in some sense we need to go back to eating like our grandparents did.”
“My mum used to force a Ragi drink down my throat, I wish we could come up with a yummy way to eat Ragi”. “I used to love cheese-lings – why can’t we bake them in a tasty way”…Shauravi
Yasmin Sait had no idea that both her kids would grow up to be famous. Being a single mother, she had her hardships while her kids were growing up – but once they did, she became a proud mother. Siblings Kubra and Danish Sait both started their emceeing and acting career at roughly the same time. Kubra suggested to her mom to become their manager and handle their work calls. However, just writing ‘manager’ wasn’t enough. How could it be?
Yasmin Sait’s son is on radio in Bangalore. Her daughter the elder one among the two is a well known anchor and an actor.
Yasmin handles their homes, and their professional lives. She is their mom and manager. So Kubra suggested that Yasmin use the term ‘Momager’. A combination to best describe who she is.
All three of them are very close, and their bond and understanding has led them to lead a successful life together
Yasmin has been in the event industry for almost a decade now, and she loves what she does. She has some perks too. She got to be a part of a few ad films, short films, and even has an actor page online. Yasmin says that she is blessed to be able to help her kids both professionally and also in their home lives. All three of them are very close, and their bond and understanding has led them to lead a successful life together.
In this day and age when we are eating more junk and preservatives, Delhi-based Ishira Mehta along with Puneet Jhajhariya wants us to explore traditional and nutritious grains. Her startup, Crop Connect is trying to focus quality food which has long existed and grown in India but simply not made it to our tables. And what might these be? Amaranth, ragi, millet and other such items.
She says revival of India’s traditional crops is possible by sustainability in farming practises. The founders travel across the country to find traditional options for healthy food and encourage farmers to grow them.
The two entrepreneurs do not have a background in food, but in agriculture. Ishira comes with over a decade of operational experience in building sustainable supply chains that link corporates to local farmers and small and medium enterprises (SMEs), and this is what propelled her to start CropConnect.
There is a big gap between what farmers grow and what customers want in urban India
“When I was working with the International Finance Corporation, I had to connect with a lot of agri chains in the country and that’s when I realised that there is a big gap between what farmers grow and what customers want in urban India. So farmers had things that they wanted to sell and customers wanted stuff but either did not know what the other was doing and that’s what motivated me to start CropConnect,” said Ishira.
The main aim of the startup is to change the way India eats. “We are trying to revive the ancient indigenous grains and ingredients that used to grow in our country and bring them back to the market. A lot of these products are very beneficial for the farmers to grow as they are climate resilient, require less chemicals and pesticides and for the customers, these products are much more healthier in comparison to their western counterparts,” she added.
Yesss We Are In The Finals! They believed they could, and so they did. Hats off to the Indian women’s cricket team which beat Australia to move to the World Cup final. Incredible batting by Harmanpreet Kaur took India right through. The team is now preparing for its d-day against England.
At the Women’s World Cup semi-final at Derby, the audience on Thursday (July 20) witnessed a fantastic show by Indian women cricketers as the team decisively moved into final of the ongoing ICC Women’s World Cup.
Social media got some instant reactions from cricketers.
Today’s showstopper was India’s batswoman Harmanpreet Kaur and a massive score of 171 from her bat, not out, in the match. The cricketer led India to a strong score 281/4 picking 100 off 90 balls and 171 off just 115 balls. She slammed her 3rd ODI hundred and also secured a place of the 5th highest run-scorer in women’s cricket.
A confident team took on 6-time champions Australia in the second semi- final of the ICC Women’s World Cup. India had earlier lost many times against Australia, reportedly 34 out of 42 games. But this was some feat as Mithali Raj-led Indian team made history in the tournament by taking down a strong team in yellow.
Now that India goes to the final, they will face off England in a fight on Sunday 23 July.
Actress Sayani Gupta is completely self made. She moved to Bombay against the wishes of her family, and has carved out a space for herself in the competitive film industry. Her latest role is of a 14 year old girl in Anurag Basu’s Jagga Jasoos. Working with Basu is special, she says, because he doesn’t work with a set script, and the role changes so much as one goes along.
We met her at her sea facing apartment one afternoon last week. There is no need to call yourself a struggler, she tells us. The word is too negative. It brings you down, before you start, she says.
Gupta is a big believer in positivity and destiny- If you are meant to do a film you will do it, she says. Is the film industry really that harsh for newcomers we ask her? If you are a woman, you still get better treatment than your male counterparts, she says. She talks about how she has seen hundreds of men at auditions, being dismissed casually.
Her own breakthrough moment came when she was offered a part in Margarita With a Straw. As an actor you have to keep doing your best, and try and hit the truth, she says, while talking about her various roles from theatre to TV to film.
Ultimately it is all about believing in yourself. Gupta knew she had what it takes to be in the industry and that self belief propelled her forward. Her biggest personal turning point was when her mother finally came on board with what she was doing.
You can catch the actress playing a cricket analyst in Amazon’s TV show, Inside Edge. She also has an exciting role in the upcoming international film, The Hungry. Here’s hoping to see a lot more of the actress in the years to come.